Brand & Copy by Cheyenne Lightfoot

All About Cookies Web Article • June 1st, 2023

Blog Example: Cybersecurity Focus

I use my knowledge from working in cybersecurity sales to educate readers about various cybersecurity topics. As of May 2023, I am a regular contributor to All About Cookies, an informational website that provides tips, advice, and recommendations about Online Privacy, Identity Theft Prevention, Antivirus Protection, and Digital Security.

ProcessMaker Web Article • October 25th, 2023

Blog Example: Business Process Management (BPM) Focus

I wrote every blog article as the Content Marketing Specialist at ProcessMaker, a SaaS company. This article's title is "The 3 Key Concepts of Lean Process Improvement."




Before understand

Website for ScholarMe • April 2nd, 2019

Web Copy Example

During my time at ScholarMe, I helped centralize the messaging of the ScholarMe brand, including the website copy. After clarifying the value proposition through a messaging revamp, our team raised $200,000 in pre-seed revenue as a result.

As of September 2022, ScholarMe no longer exists. The founding team is starting a new adventure within fintech called Path, the debit card that builds credit.

Access Bank Customer Success Story • February 13th, 2020

Case Study Example

Africa's largest bank improved its core business operations using intelligent automation workflow platform, ProcessMaker.

ProcessMaker's Official Partner Marketing White Paper • February 13th, 2020

Sample White Paper

I collaborated with the Director of the Partner Network Marketing program at ProcessMaker to write this white paper. This paper is a technical overview of how to migrate a BPMN 2.0-compliant process into the enterprise SaaS platform, ProcessMaker.

ProcessMaker Higher Ed Solution Brief • February 13th, 2020

Solution Brief Example

During my time at ProcessMaker, I developed a series of marketing materials targeting the American higher education industry. This is an example of a solution brief that I wrote. (Designed by our in-house graphic designer.)

Automating Humanity Press Release for Penguin Random House • August 1st, 2019

Press Release Example

My original press release was used by Penguin Random House for the book Automating Humanity by Joe Toscano. The photo preview is the final release published online. It is the standard release for the book across all mediums to this day.

Company Pitch Deck for siëo • April 2nd, 2019

Pitch Deck Example

I was asked to help refine a pitch deck for siëo, a California-based startup studio and marketing agency that operated from 2016-2022. This deck was part of its Thiel Fellowship application.

Today, siëo is now a holding company no longer taking projects. The company boasts a global portfolio of pre-Series A businesses.